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> Managing Creativity in Luxury Fashion Houses: Raf Simons at Dior

商品編號: IN1234
出版日期: 2016/07/22
作者姓名:
Godart, Frederic;Dubois, David;Henry, Brian
商品類別: General management
商品規格: 18p

再版日期: 2019/06/04
地域: Europe
產業: Apparel accessories
個案年度: -  

 


商品敘述:

The case investigates the role of creative directors in the luxury fashion industry. When in October 2015 Raf Simons quit Christian Dior, industry observers wondered why anyone would voluntarily walk away from such an esteemed fashion house, and who would replace him. Beneath the glamorous veneer, the luxury and fashion industry puts tremendous stress on creative directors. Some crack up (John Galliano), other commit suicide (Alexander McQueen), and many launch proprietary labels.


涵蓋領域:

Creativity


相關資料:

Case Teaching Note, (IN1235), 13p, by Frederic Godart, David Dubois, Brian Henry